Summary
Results-driven, energetic collaborator and communicator delivering problem-solving ideas to print, digital, and social media through cohesive storytelling and data visualization.
Value-Added Skills
Brand design and guidelines; Highly proficient in Adobe Creative Suite: Illustrator, Photoshop, InDesign; Strong expertise in PowerPoint, Word, Excel; CMS: WordPress, BigTree, Strikingly, Squarespace; Email marketing: Constant Contact, MailChimp; Corporate branding; Figma; Design/layout: color and typography in both digital and print media; Editorial design; Mentoring; Presentations; Cross-functional collaboration; Photography selection; Illustration; Creative/strategic project management; Client-relationship builder; Copy editing; Signage/wayfinding/conference graphics.
Professional Experience
Abdella Design | Owner, Art Director, Graphic Designer September 2000–July 2015, January 2018–present
Dedham, Mass.
Dedham, Mass.
Partner with a diverse base of clients from strategy through creative design and imagery, to the final stages of production for projects that include: ads, annual reports, books, branding solutions, brochures, case studies, direct marketing collateral, email, events collateral, infographics, logos, magazines, outdoor media, posters, presentations, publications, signage, social media assets, websites, and white papers.
• In 15 years, 50% of client base retained design services for multiple projects
• High percentage of design projects required a cohesive brand visualization
• 99% new clients by referrals
Client List
Amathus Therapeutics
Aspen Technology
B Direct Marketing
Boston College
BU School of Dental Medicine
Chocolatine Travel
Cramer
Dedham Country Day School
Equity, Inclusion & WorkLife Consulting
Explorica Travel
FableVision
First Highland Commercial Real Estate
The Folio Society
Friends of the Blue Hills
Full Code Medical Simulation
Gerrits Construction
Hatch Early Learning
Historic New England
Insight
Integrated Revenue Integrity
John Hancock Financial Network
Last Mile Health
Learning Express
Magnitude Software
Marguerite’s Elegant Cooking
Massachusetts Life Sciences
Meadow Farms Fundraising
Natural Health Magazine
New England Journal of Medicine
Northeast Legal Aid
Nuance Communications
Paybefore
Peerless Media
The Pohly Company
RT Mitigation
Raytheon Technologies
Skillsoft
Software Magazine
SolarKal
Starpoint Advisors
Steward Air Charter
Sungage Financial
Think Argus Agency
Tufts University
UMass Dartmouth
Vantage Deluxe Travel
VIP France Walking Tours
Walsh Brothers Building Co.